Brand Reach

Overall % of queries where the brand appeared at least once. Chart shows daily reach.

Overall Reach
20.41%
Reach Rank
#25
Rank
Brand
Reach
  • 1
    Bread Beauty SupplyBread Beauty Supply
    64.0%
    48 queries
  • 2
    Jack BlackJack Black
    60.9%
    46 queries
  • 3
    OvertoneOvertone
    60.7%
    44 queries
  • 4
    OuaiOuai
    60.4%
    42 queries
  • 5
    Light MountainLight Mountain
    57.4%
    40 queries
  • 6
    CurlMixCurlMix
    53.1%
    38 queries
  • 7
    L'Oreal ParisL'Oreal Paris
    50.4%
    36 queries
  • 8
    Tata HarperTata Harper
    50.0%
    34 queries
  • 9
    Madison ReedMadison Reed
    49.4%
    32 queries
  • 10
    Palette By NaturePalette By Nature
    47.6%
    30 queries
  • 11
    Kristin EssKristin Ess
    46.7%
    28 queries
  • 12
    JhirmackJhirmack
    45.3%
    26 queries
  • 13
    NewvenperNewvenper
    43.7%
    24 queries
  • 14
    only4haironly4hair
    41.7%
    22 queries
  • 15
    Reshma BeautyReshma Beauty
    41.3%
    20 queries
  • 16
    SheaMoistureSheaMoisture
    40.8%
    18 queries
  • 17
    NativeNative
    40.7%
    16 queries
  • 18
    SkinzaarSkinzaar
    38.0%
    14 queries
  • 19
    AyuZestAyuZest
    37.4%
    12 queries
  • 20
    LolaVie
    36.6%
    10 queries
  • 21
    DphueDphue
    34.0%
    8 queries
  • 22
    KeracolorKeracolor
    33.5%
    6 queries
  • 23
    Salée HairSalée Hair
    33.4%
    4 queries
  • 24
    ClairolClairol
    29.9%
    3 queries
  • 25
    KiwabiKiwabi
    20.41%
    10 queries

Reliability

Indicates how consistently the brand is shown across multiple runs of the same prompt — higher = stable visibility.

Reliability
11.09%
Current period
No change
Prev: 0.00%
Reliability Rank
#25
Rank
Brand
Reliability
  • 1
    AyuZestAyuZest
    43.3%
  • 2
    NativeNative
    42.6%
  • 3
    OuaiOuai
    36.3%
  • 4
    LolaVie
    34.7%
  • 5
    KeracolorKeracolor
    33.8%
  • 6
    Salée HairSalée Hair
    33.3%
  • 7
    SkinzaarSkinzaar
    31.9%
  • 8
    Bread Beauty SupplyBread Beauty Supply
    31.1%
  • 9
    Light MountainLight Mountain
    30.5%
  • 10
    Kristin EssKristin Ess
    29.9%
  • 11
    NewvenperNewvenper
    29.4%
  • 12
    ClairolClairol
    29.0%
  • 13
    OvertoneOvertone
    27.4%
  • 14
    Reshma BeautyReshma Beauty
    26.9%
  • 15
    Madison ReedMadison Reed
    26.7%
  • 16
    JhirmackJhirmack
    26.0%
  • 17
    Tata HarperTata Harper
    25.5%
  • 18
    SheaMoistureSheaMoisture
    24.5%
  • 19
    Jack BlackJack Black
    22.9%
  • 20
    only4haironly4hair
    22.5%
  • 21
    DphueDphue
    22.4%
  • 22
    CurlMixCurlMix
    19.0%
  • 23
    Palette By NaturePalette By Nature
    15.9%
  • 24
    L'Oreal ParisL'Oreal Paris
    14.7%
  • 25
    KiwabiKiwabi
    11.09%

Top 3 Percentage

The percentage of prompts where your brand appears in the top 3 positions.

Top 3 Percentage
7.89%
Current period
0%100%
Top 3 Percentage Rank
#14
Rank
Brand
Top 3 Percentage
  • 1
    DphueDphue
    22.2%
  • 2
    KeracolorKeracolor
    21.4%
  • 3
    only4haironly4hair
    21.1%
  • 4
    OuaiOuai
    18.3%
  • 5
    Jack BlackJack Black
    17.3%
  • 6
    SkinzaarSkinzaar
    16.7%
  • 7
    L'Oreal ParisL'Oreal Paris
    16.5%
  • 8
    CurlMixCurlMix
    16.3%
  • 9
    NativeNative
    15.5%
  • 10
    Light MountainLight Mountain
    15.4%
  • 11
    NewvenperNewvenper
    15.4%
  • 12
    Tata HarperTata Harper
    15.0%
  • 13
    Kristin EssKristin Ess
    14.5%
  • 14
    KiwabiKiwabi
    7.89%
  • 15
    Bread Beauty SupplyBread Beauty Supply
    13.9%
  • 16
    Reshma BeautyReshma Beauty
    13.0%
  • 17
    Salée HairSalée Hair
    12.7%
  • 18
    Madison ReedMadison Reed
    12.3%
  • 19
    ClairolClairol
    12.3%
  • 20
    OvertoneOvertone
    12.2%
  • 21
    JhirmackJhirmack
    11.7%
  • 22
    Palette By NaturePalette By Nature
    11.0%
  • 23
    SheaMoistureSheaMoisture
    9.8%
  • 24
    AyuZestAyuZest
    9.2%
  • 25
    LolaVie
    8.3%

Relative Price Index

Highlights each brand's competitive price position—how cheap or expensive they are relative to the market

Relative Price Index
1.379Much Costlier
37.9% above market average
Change from previous
0.00%
RPI Rank
#21
Rank
Brand
RPI
  • 1
    KeracolorKeracolor
    0.75
  • 2
    Salée HairSalée Hair
    0.85
  • 3
    SheaMoistureSheaMoisture
    0.86
  • 4
    OvertoneOvertone
    0.89
  • 5
    NewvenperNewvenper
    0.91
  • 6
    JhirmackJhirmack
    0.93
  • 7
    Kristin EssKristin Ess
    0.95
  • 8
    Reshma BeautyReshma Beauty
    1.01
  • 9
    CurlMixCurlMix
    1.05
  • 10
    Bread Beauty SupplyBread Beauty Supply
    1.06
  • 11
    Tata HarperTata Harper
    1.06
  • 12
    Jack BlackJack Black
    1.09
  • 13
    only4haironly4hair
    1.09
  • 14
    ClairolClairol
    1.10
  • 15
    Palette By NaturePalette By Nature
    1.11
  • 16
    NativeNative
    1.14
  • 17
    LolaVie
    1.17
  • 18
    L'Oreal ParisL'Oreal Paris
    1.17
  • 19
    OuaiOuai
    1.18
  • 20
    SkinzaarSkinzaar
    1.21
  • 21
    KiwabiKiwabi
    1.379
  • 22
    AyuZestAyuZest
    1.23
  • 23
    Light MountainLight Mountain
    1.25
  • 24
    Madison ReedMadison Reed
    1.29
  • 25
    DphueDphue
    1.44

Category Rankings

Product rankings by category based on the selected visibility metric.

Category
#1
#2
#3
#4
#5
#6
#7
#8
#9
#10